Dealer Partnership

Build Your Dairy Equipment Business with India's #1 Brand

Join 60+ authorized PARAS® dealers across India and international markets. Sell proven equipment, earn competitive margins, and grow with a brand that your customers already trust.

Apply to Become a Dealer → Talk to Our Team
Partner Benefits

Everything You Need to Succeed as a PARAS® Dealer

Competitive Dealer Margins
Earn attractive margins on every unit sold. Our pricing structure is designed to let dealers build a sustainable, profitable business — not just move volume. Additional performance incentives available for top dealers.
Ready Stock & Fast Dispatch
Popular models available from ready stock for quick order fulfillment. Dealers can fulfill customer orders within days — not weeks — giving you a competitive edge over alternatives with longer lead times.
Genuine Spare Parts Supply
Authorized access to our complete spare parts catalogue. Genuine PARAS® parts ensure your customers' machines keep running — and keep them coming back to you, not to unauthorized repair shops.
Marketing & Sales Support
Product brochures, technical datasheets, and promotional materials provided at no cost. Co-branded materials for major dealers. Product demonstrations and training sessions arranged on request.
Technical Training Provided
New dealers receive product training covering installation, operation, common maintenance, and troubleshooting. Your team will be confident answering customer questions and handling basic service calls.
62 Years of Brand Equity
Selling PARAS® means selling a brand that farmers and dairy operators already know and trust. You're not starting from zero — you're leveraging six decades of hard-won reputation.
Partnership Tiers

Choose the Right Partnership Level for Your Business

Tier 1
Authorized Reseller
For individuals and small businesses entering the dairy equipment market. Low barrier to entry with full product access.
  • Authorized PARAS® dealer certificate
  • Access to full product catalogue
  • Standard dealer pricing
  • Product training included
  • Genuine spare parts access
  • Sales brochures & materials
Apply Now
Most Popular
Tier 2
Regional Distributor
For established businesses handling a defined territory. Exclusive distribution rights and enhanced support for higher volume commitment.
  • All Tier 1 benefits
  • Territory exclusivity arrangement
  • Enhanced dealer margin structure
  • Priority stock allocation
  • Co-branded marketing support
  • On-site product demonstration support
  • Dedicated account manager
Apply Now →
Tier 3
State / International Partner
For large distributors managing entire states or international markets. Full strategic partnership with maximum support and exclusivity.
  • All Tier 2 benefits
  • State-level or country-level exclusivity
  • Best-in-class margin structure
  • Custom product configurations
  • OEM / white-label options
  • Joint marketing investment
  • First access to new products
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How to Join

Four Steps to Becoming an Authorized PARAS® Dealer

1
Submit Your Application
Fill the dealer application form below with your business details, target territory, and existing customer base information.
2
Initial Discussion
Our sales team contacts you within 48 hours to understand your market, discuss partnership structure, and answer your questions.
3
Agreement & Training
Sign the dealer agreement, complete product training, and receive your authorized dealer certificate along with the starter materials kit.
4
Start Selling
Place your first order and start generating revenue. Ongoing support from our sales and technical teams throughout your partnership.
Dealer Testimonials

What Our Dealers Say

I've been selling PARAS® separators for 15 years. When a customer asks for a cream separator, PARAS® is the first name on their lips — I don't have to sell the brand, I just help them choose the right model.

R
Rajesh Verma
Authorized Dealer · Lucknow, UP

The after-sales support is what keeps my customers coming back. Genuine spare parts availability, technical guidance on the phone — it's a complete ecosystem, not just a machine sale.

S
Suresh Agarwal
Regional Distributor · Jaipur, Rajasthan

We export PARAS® machines to Bangladesh and Nepal. The export packaging is excellent — not a single damaged unit in three years. The documentation support makes customs clearance straightforward.

A
Amit Shah
International Partner · Export Division
Dealer Application

Apply to Become an Authorized Dealer

Fill out this form and our sales team will contact you within 48 hours to discuss territory availability, partnership structure, and next steps.

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